In a historic first for NASCAR, the Coca-Cola 600 will stream exclusively on Prime Video on May 25, 2025, leaving fans to wonder if they can order popcorn with their race highlights.

This groundbreaking move marks a shift in NASCAR's broadcasting strategy, as fans will be able to watch the race from the comfort of their couches—snacks encouraged—starting at 6 p.m. ET. With Amazon Prime now holding rights to five races a season, and even offering a pre-race show at 5 p.m. ET, fans can kill time pondering whether what's on the screen is considered a sport or just really fast cars going in circles while they munch on their popcorn.

The Coca-Cola 600 isn't just any race; it's a grueling event consisting of 400 laps, cleverly divided into four stages of 100 laps each. Yes, that’s four stages—because one can never have enough opportunities to question life choices and whether 100 laps was a good idea after all. While that racecourse stretches a total of 600 miles, it’s really more about the endurance of both the drivers and their pit crews, who have taken the phrase 'fast food' quite literally over the years.

One of the intriguing stories of this year's Coca-Cola 600—or perhaps the only one since journalists were struggling to find anything more interesting—is Kyle Larson. This daring driver has decided to attempt the impossible: race in both the Indy 500 and the Coca-Cola 600 on the same day. Coping mechanisms vary, and apparently, the thought of flying from one track to another while strapped into a speeding car makes Larson feel as though he’s living life to the fullest. Perhaps time management skills do come in handy after all, along with impressive stamina and a well-timed pit stop.

In a neat twist of fate, Larson is also remembered as the victor of the Coca-Cola 600 in 2021, a fact that could either make him feel like a seasoned veteran or a hopelessly optimistic sportsman who once thought this would be a good idea. The race will be held at Charlotte Motor Speedway in North Carolina, where the sweet scent of burnt rubber and adrenaline is mixed with the lingering aroma of barbecue—an intoxicating combination, if one enjoys both motor sports and culinary delights.

The lineup is replete with notable drivers including Chase Briscoe, Kyle Larson, and William Byron, each looking poised to navigate those 400 laps with the grace of a gazelle being chased by an enraged jackal. Experts proclaim that the competition will be fierce, but don't worry—everyone's been invited to watch and see who can hold their lunch longer while dodging other speeding vehicles.

As part of its new broadcasting strategy, Amazon Prime has also found a rather creative way to lure in fans through the release of the documentary series 'Earnhardt,' which coincides with the Coca-Cola 600 coverage. Hopefully, they’ve taken the liberty to provide insight into the life of Dale Earnhardt, a celebrated figure who left a hefty legacy behind for both race fans and budding influencers alike. Watching documentaries about racing while preparing for a race does suggest a commitment to multitasking that few can achieve.

The on-screen talent is not without star power either. The broadcasting team for the Coca-Cola 600 includes Adam Alexander, Dale Earnhardt Jr., and Steve Letarte. With this trio behind the mic, viewers can look forward to a blend of racing insights that may or may not include heartfelt reminiscences and the occasional comedic quip, depending on how the race unfolds. It remains to be seen if they’ll turn into ‘Dale jokes’ or if they’ll adopt a more serious tone to match the gripping storylines unfolding on the asphalt.

So, as you settle in on race day with your popcorn, remember it’s not just about who wins the Coca-Cola 600; it's about camaraderie as fans suffer through the endless laps they witness on their screens, and perhaps contemplate the choices that brought them to this moment. Streaming the race on Prime Video means everyone has a seat at the track—albeit a virtual one—and should you feel like discussing the mechanics of gear shifts and need for speed, you have the perfect backdrop for those conversations in your living room.

Ultimately, preparation for this landmark event means being equipped with snacks, your preferred beverage, and perhaps an orange cone as a makeshift trophy. The Coca-Cola 600 on Prime Video is poised to be an event filled with contrast: fast cars and slower internet connections, the roar of engines drowning out your neighbor's unsolicited comments, and the thrill of victory, punctuated by a commentary team who will try and underscore every lap's significance. Go ahead, race enthusiasts—make the most of it!