Stranded F-35 Jet Skyrockets Indian Tourism, Accidental Mascot!

Stranded F-35 Jet Skyrockets Indian Tourism, Accidental Mascot!

3 minute read
Published: 7/4/2025

A British F-35 fighter jet, stranded in Kerala since June 14, has somehow transformed from a military aircraft to a cheeky tourism ambassador, promoting the region's charm with five golden stars and snappy quotes.

In an unexpected twist that could only happen in 'God's own country,' the stranded F-35 has become a symbol of Kerala's tourism campaign, cleverly ensnaring social media attention with humorous AI-generated images and glowing reviews. While the Indian Air Force is working on repairs, Kerala's tourism secretary, Biju K., is taking advantage of the jet's misfortune to boost the state's appeal, proving that sometimes you just have to put your fighter jet issues aside and smile for the cameras.

The F-35's unplanned layover began when it made an emergency landing at the Thiruvananthapuram airport on June 14. The aircraft has been stranded in Kerala, India since mid-June. Kerala's tourism department is using the jet as an ambassador to promote tourism in the region, showcasing its unexpected career shift after such a dramatic arrival.

Despite the uncomfortable circumstances, the jet’s situation has opened up a unique opportunity for Kerala's tourism department. Leveraging the aircraft's unexpected guest status, Biju K. described the initiative as innovative and eye-catching, which, let’s face it, is a diplomatic way of stating they’re using a stranded fighter jet to attract tourists. The irony is delicious: a military aircraft, typically associated with conflict, has become an unwitting advocate for tranquility amidst the serene backwaters.

Social media hasn’t skipped a beat in capitalizing on this unexpected tourism boost. An AI-generated image of the F-35 clad in five shiny golden stars sprouted a cacophony of humorous quotes about Kerala. It's as if the jet has gone from performing aerial maneuvers to earning a place on a travel brochure, sporting phrases like, "Flying high on Kerala’s breathtaking beauty"—more fitting as a line from a travel blog than a military report. The image, initially borne from the creative minds at The Fauxy, went viral faster than you can say 'jet lag.'

For context, Kerala is no stranger to tourism, boasting the catchy slogan 'God's own country' while hosting about 22.2 million visitors last year. Those travelers might have missed a fighter jet by a narrow miss if they were ever searching for a thrilling sight on their leisurely boat rides. But it's quite possible the only 'dogfight' happening here is between tourists eager to snap selfies next to a multimillion-dollar fighter jet.

Meanwhile, the Indian Air Force is not taking the situation lightly. Plans are underway to repair and return the F-35, ensuring it doesn’t become permanently entrenched in Kerala’s promotional materials. The representative from the UK confirmed that once engineering teams arrive with their toolbox and a begrudging sense of humor, the F-35 will be relocated to a Maintenance Repair and Overhaul facility—worded so precisely, it almost sounds like a trip to the spa.

This collaboration between the UK and India regarding the aircraft highlights shared interests: aircraft maintenance and tourism. Kerala's tourism department is using the jet as an ambassador to promote tourism in the region. Meanwhile, local vendors might soon be selling souvenirs featuring the F-35; I can already see it: T-shirts with slogans like, 'I saw the F-35, and all I got was this lousy T-shirt.'

As visitors flock to Kerala, trying to squeeze in photo ops with the F-35 alongside lush landscapes, one can only ponder the future of this aircraft. Will it be remembered as the catalyst behind a new wave of tourism? Or will it serve as a reminder of how even the most serious of machines can find themselves in lighthearted situations amidst tranquil surroundings? Perhaps the jet will return to its mission, but not before it squeezes in a few more sun-soaked selfies on its improbable adventure as the most ironic tourism mascot of 2023.