Ralph Lauren Reveals Paris-Inspired Team USA Uniforms for 2024 Olympics

Ralph Lauren Reveals Paris-Inspired Team USA Uniforms for 2024 Olympics

3 minute read
Published: 6/18/2024

Ralph Lauren unveiled Team USA's new uniforms for the 2024 Summer Olympics, blending modern style with classic American energy and debuting the brand’s first-ever 100% recycled cotton Polo shirt.

The collection, marking Ralph Lauren’s ninth consecutive Olympic partnership with Team USA, includes meticulously designed attire for both the opening and closing ceremonies. Manufactured entirely in the United States, the uniforms integrate elements that celebrate American culture and sustainability, drawing inspiration from Paris, the host city. The debut of the brand's first-ever 100% recycled cotton Polo shirt underscores Ralph Lauren's commitment to both style and environmental responsibility.

The vibrant collection features a variety of garments including tailored blazers, reimagined athletic wear, and stylish accessories that epitomize Ralph Lauren's signature [blend of sophistication and sportiness](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/). Each piece in the line showcases [red, white, and blue hues](https://www.cnn.com/2024/06/18/style/team-usa-olympic-uniforms-ralph-lauren/index.html), aligning with the patriotic spirit of Team USA.

A standout aspect of the uniform collection is the debut of the brand's [first-ever 100% recycled cotton Polo shirt](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/). This innovative garment symbolizes Ralph Lauren's dedication to sustainability and marks a significant step forward in environmentally conscious fashion. The shirt is crafted entirely from sustainable materials, proving that fashion can be both stylish and eco-friendly.

[Ralph Lauren has a long history](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/) of outfitting Team USA athletes, and this year brings a unique twist with [Parisian influences](https://www.cnn.com/2024/06/18/style/team-usa-olympic-uniforms-ralph-lauren/index.html). The designs subtly incorporate elements of French art and architecture, paying homage to the [host city of the 2024 Summer Olympics](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/). This cultural fusion is seen in the intricate detailing and sophisticated patterns that adorn the uniforms.

David Lauren, Chief Innovation Officer and Vice Chairman of the Ralph Lauren Corporation, commented on the designs, saying, '[We wanted to create uniforms](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/) that not only represent the pride and spirit of Team USA but also respect the heritage and elegance of Paris. By blending these themes, we aim to connect our Olympic athletes with both American and French cultures, [highlighting the universality of the Games](https://www.cnn.com/2024/06/18/style/team-usa-olympic-uniforms-ralph-lauren/index.html).'

The production of the uniforms has been a [wholly American effort](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/), which underscores Ralph Lauren's commitment to local manufacturing. From the [recycled materials used in the Polo shirts](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/) to the hand-sewn blazers, every element of these uniforms has been [crafted with the utmost care in factories across the United States](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/).

Athletes who will don these uniforms include some of the most prominent names in American sports, further highlighting the importance of blending performance with style. The new designs have already received positive feedback from both athletes and fashion critics alike.

The uniforms' reveal comes at a time when sustainability is becoming increasingly important to consumers and brands alike. Ralph Lauren's move to [introduce recycled materials](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/) into their Olympic collection is a reflection of the company's broader efforts to embrace more sustainable practices across all of its product lines.

As anticipation builds for the [Paris 2024 Summer Olympics](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/), [Team USA's unveiling of their new uniforms](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/) offers a glimpse into the melding of sport, culture, and environmental consciousness. [Ralph Lauren's creations](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/) not only prepare athletes to compete on the world stage but also set a [benchmark for green fashion](https://www.usatoday.com/story/sports/olympics/2024/06/18/ralph-lauren-us-olympic-team-outfits-opening-ceremony/74127095007/) in high-profile events.